How to add WordPress website to Bing webmaster tools?
Bing is the search engine like Google and Yandex owned by Microsoft. You can add your website to Bing webmaster tools to monitor traffic, monitor ranking keywords and to check errors.
Bing webmaster provides you the following tools and features to optimize your website ranking in Bing search engine.
Crawl Error: This tool helps you to find the potential issue in the website e.g. 404 page not found error and dynamic URLs.
Website Backlinks: Backlinks are the one of the main factors that your website ranking depends on. You can see the number of links from another website that is linked to your website.
Traffic Insight: This tool provides you the information about the traffic flow.
Robot.txt: Tells search engine robots how to crawl the website pages and index pages.
Sitemaps: It allows you to add your website sitemaps to tell search engine crawler what to index quickly.
In this tutorial you will see how to add your WordPress website in Bing Webmaster tools.
Step by step tutorials to add your site to Bing Webmaster.
Step-1: Create Microsoft Email Account
You need Microsoft email account e.g. hotmail, outlook to create Bing webmaster tools account. You can quickly create one using this link.
Click on “Create one” link.
Now, Click on “Get a new email address” link. Fill the details and register.
Step-2: Login to Bing Webmaster
Once you have Microsoft email account you can login to “Bing webmaster tools” account using this link. Click on “Sign in” button.
In the next screen, click on “Microsoft” account to sign in with email ID. You can also sign in using Google and Facebook.
Step-3: Add your website.
Bing webmaster tools ask you the permission to use the email account you have provided. Click on “Yes” button to accept.
Now, you will see the Bing Webmaster tools dashboard in next screen. You can add your website clicking on “Add your site” button.
Provide your website name, website sitemap (optional) and fill all the necessary details and click on “Save” button. If you didn’t find you website sitemap, check is guide on how to add sitemap.
Your blog is added to Bing webmaster tools and needs to verify. You will see the Meta tag (one line code) to add into your website.
Step-4: Verify your website.
You can verify your website using any of the method that webmaster tools provide. The easiest method you can use to add one-line code (Meta tag) in header.php file from WordPress dashboard. You also can use Yoast SEO plugins to verify. Here, you have explained two methods of verify the website.
Method-1: Add “Meta Tag” in header.php to verify.
Method-2: Add “Meta Tag” using plugin to verify.
Method-1: Add “Meta Tag” in header.php to verify:
Login to WordPress dashboard. Click on “Appearance” than “Editor” from left panel.
Now, click on “header.php” file from the right side. Copy the Meta tag from Bing webmaster dashboard and paste below the <head> section. Click on “Update file” button.
Return back to Bing webmaster dashboard after adding the “Meta tag” and click on “Verify” button.
You will see below screen after successful verification.
Method-2: Add “Meta Tag” using plugin.
Yoast SEO plugin comes with many features, It is especially build to optimize your website in the search engine but it also provides many handy tools. You can copy and paste the “key” from Meta tag to verify using plugin. Copy only the key from the “Meta Tag” as show in the figure below.
Login to WordPress dashboard. Install “Yoast SEO” plugin. Click on “SEO” and “General” from right panel.
Now, click on “Webmaster tools” tab and paste Meta tag “key” in “Bing verification code” box. Click on “Save Changes” button.
Plugins has added the “Meta tag” into your website. Return back to Bing webmaster tools and click on “Verify” button. You will see your website added as shown in the figure.